Description
Overview
Revenue Growth Management capsule is designed for Commercial Directors, Sales Directors, Commercial Finance Directors and their Multi-Functional Counterparts (e.g., Supply Chain Director, Logistics Director) and any other resources in Commercial Functions who might benefit from this understanding who work at a strategic level on building true partnerships with key strategic customers. In this learning capsule, we will examine the key pillars of RGM and how they can be leveraged towards driving revenue and profit growth.
Background
In an increasingly competitive market where the power has evidently shifted towards the retailer with a continued focus on price competitiveness, it is imperative for suppliers to continually review their commercial proposition with key trade customers to optimise growth and profitability.
Learning Capsule Highlights
This learning capsule will examine the proven practices in Revenue Growth Management in order to nurture profit growth in a complex trading environment. Key elements include:
- Examination of elements that impact Revenue Growth Management (Return on Investment of activities in different customers, customer engagement, pricing architecture, supply chain).
- Understanding the financial impact of trade terms and how to use trade terms to work collaboratively with key customers to deliver improved growth and profits for both parties.
Learning Outcomes
- Ability to use an understanding of RGM levers including financial modelling to manage the impact of all activities on overall growth and profitability.
- Ability to impact trade terms to make strategic decisions on which customers to over/under-invest.
Mode of Delivery
This training capsule will be delivered through “Interactive Virtual Sessions”. For our “Interactive Virtual Sessions” we focus on ensuring latest technology and tools are used to ensure that delegates get personal attention throughout the sessions. This is accessible remotely from the delegates location through an online system that is almost similar to a video conferencing platform.
Some of the feedback of our clients after having attended our programs, for your kind reference
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